People are emulating self-care by having open discussions, setting boundaries, and advocating for systemic changes - and brands are getting involved, too.
Acting on Self-Care for the Soul
Horizon Media’s Catalyst is your source for thought leadership and strategic ideas, bringing you culturally attuned content that sparks creative thinking and uncovers untapped opportunity.
People are emulating self-care by having open discussions, setting boundaries, and advocating for systemic changes - and brands are getting involved, too.
With people anticipating summer fun, brands are teasing experiences through products that satisfy people's sense of smell, touch, and taste.
Despite confusion around CDC guidelines released May 13, the recommendations will immediately cause changes in mask habits and vaccine perceptions.
By growing their personal value, people are forging a “Monetize Me” attitude that helps them sell the most important product of all - themselves.
Analysis of online discussion in the wake of the Derek Chauvin trial to understand the scale and tone of reaction to the verdict and more.
People satisfy their hunger for epic experience via spontaneous domestic travel, unique local stays, and virtual globe trotting.
Through selfless acts, people are helping other businesses, marginalized groups, and financially vulnerable communities get the support they need.
Organizations have the chance to reap strong rewards in the reimagined landscape, with new ways to get attention and expand emotional ties.
