If you’re not paying attention to microgenres, you’re missing out on the future of content and engagement.
If you’re not paying attention to microgenres, you’re missing out on the future of content and engagement.
Bored of “more of the same,” people are seeking content and experiences that puncture through the algorithmic lull.
Checking in with six existing trends undergoing significant evolutions.
Social media has transformed from a megaphone for opinions into a trusted newsstand.
In an uncertain world, people are leaning on dark humor and dystopian content.
With mounting crises, people are leaning into dystopian fantasy as fertile ground for creative inspiration.
Exclusivity and “VIP access” are shifting as people make belonging an integral aspect of the experience.
A new wave of democratized power, taste, and influence sets up volume 2 of our 2023 top trends.
The merging of man and machine might be more wholesome than pop culture predicted.